Arnold Worldwide

Boston, Massachusetts

Arnold Worldwide is a Boston-based branding & identity agency specializing in advertising and media & performance.

Our take

Arnold Worldwide is a Boston shop with a creative legacy that punches well above its current profile.

About Arnold Worldwide

Arnold Worldwide, founded by Arnold Rosoff, is a branding & identity agency with offices in New York and Boston. Its work also spans Advertising and Media & Performance.

Arnold Worldwide is a Boston shop with a creative legacy that punches well above its current profile. It's the agency behind Volkswagen's "Drivers Wanted" era and a co-architect, with CPB, of the landmark "Truth" anti-smoking campaign, one of the most effective public-health efforts ever made. It describes itself as "independent-minded" and built on the belief that creativity should be a lever for growth, spanning branding, advertising and performance media.

The strength is that genuine creative pedigree paired with an integrated, growth-focused remit. The honest note is that Arnold, like many legacy shops, has navigated ownership changes and the industry's churn, so its current form is worth checking against its storied past. But the institutional creative instincts that produced "Truth" and "Drivers Wanted" are part of the agency's DNA, and that's not nothing.

Specialties

Branding & IdentityAdvertisingMedia & Performance

At a glance

  • LocationsNew York, Boston
  • FounderArnold Rosoff
  • Websitearn.com

Best for

Arnold Worldwide is a good fit if you need:

  • A new brand identity or a rebrand
  • A big advertising campaign
  • Media planning and performance marketing

Careers & open roles

Arnold Worldwide is currently hiring. See current openings on its careers page.

Frequently asked questions

Where is Arnold Worldwide located?

Arnold Worldwide is based in New York, Boston.

What does Arnold Worldwide specialize in?

Arnold Worldwide focuses on Branding & Identity, Advertising and Media & Performance.

Who founded Arnold Worldwide?

Arnold Worldwide was founded by Arnold Rosoff.

Is Arnold Worldwide hiring?

Yes, Arnold Worldwide has open roles listed on its careers page.

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Profile last reviewed July 2026

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