Active Theory
Los Angeles, California
Active Theory is a Los Angeles-based digital product & ux agency specializing in experiential and motion & film, with clients including Google, Netflix and Nike.
Active Theory is the benchmark for interactive web experiences, the studio other WebGL shops measure themselves against.
About Active Theory
Founded in 2012, Active Theory is a digital product & ux agency with offices in Los Angeles and Amsterdam. Its work also spans Experiential and Motion & Film. Past clients include Google, Netflix and Nike. Its work has been recognized at Awwwards, FWA and Webby.
Active Theory is the benchmark for interactive web experiences, the studio other WebGL shops measure themselves against. Their in-house toolset consistently delivers browser experiences with game-engine polish, and their client list of platform giants reflects a decade at the top of the craft.
They're the right call when the brief is 'make the internet feel like magic': launches, immersive brand worlds, and experiential digital that has to perform flawlessly at scale. For conventional brochure sites, they'd be overkill.
Specialties
At a glance
- Founded2012
- LocationsLos Angeles, Amsterdam
- Websiteactivetheory.net
Best for
Active Theory is a good fit if you need:
- A website, app, or digital product
- Events, activations, or experiential work
- Motion design, animation, or film
Notable clients
Awards & recognition
Frequently asked questions
Where is Active Theory located?
Active Theory is based in Los Angeles, Amsterdam.
What does Active Theory specialize in?
Active Theory focuses on Digital Product & UX, Experiential and Motion & Film.
What brands has Active Theory worked with?
Active Theory's clients have included Google, Netflix and Nike.
When was Active Theory founded?
Active Theory was founded in 2012.
Has Active Theory won any awards?
Active Theory's work has been recognized at Awwwards, FWA and Webby.
Is Active Theory hiring?
Active Theory has no openings flagged in our latest review, but check its site for the current status.
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Profile last reviewed August 2026
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