Basic/Dept
Global
Basic/Dept is a global branding & identity agency specializing in digital product & ux and experiential.

About Basic/Dept
Basic/Dept, founded by Matt Faulk, is a branding & identity agency. Its work also spans Digital Product & UX, Experiential and Strategy.
BASIC/DEPT is the design-and-digital-product specialist inside the DEPT network, and its client list does most of the talking, Google, Airbnb, Patagonia, Apple, Beats by Dre. That's the roster of a shop that the category leaders trust with their digital experiences and brand expression, which is about the strongest credential a design studio can have.
The pitch is high-craft digital product, e-commerce and brand experience with the backing of a larger network when a project needs to scale. The thing to clarify, as with any studio absorbed into a bigger group, is whether you're getting the boutique BASIC team or the broader DEPT machine. They can be different experiences. For premium digital design work, though, the pedigree here is real.
Specialties
At a glance
- FounderMatt Faulk
- Emailbiz@basicagency.com
- Websitebasicagency.com
Best for
Basic/Dept is a good fit if you need:
- A new brand identity or a rebrand
- A website, app, or digital product
- Events, activations, or experiential work
- Brand positioning and strategy
Careers & open roles
Basic/Dept is currently hiring. See current openings on its careers page.
Frequently asked questions
What does Basic/Dept specialize in?
Basic/Dept focuses on Branding & Identity, Digital Product & UX, Experiential and Strategy.
Who founded Basic/Dept?
Basic/Dept was founded by Matt Faulk.
Is Basic/Dept hiring?
Yes, Basic/Dept has open roles listed on its careers page.
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Profile last reviewed July 2026
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