R/GA

New York, New York

About R/GA

R/GA has reinvented itself more times than almost any agency alive, which is fitting for a shop founded as a film-titles studio by Robert Greenberg that became a digital pioneer and then an innovation consultancy. Its landmark is Nike+ — the FuelBand and the connected-fitness ecosystem that helped turn a sneaker company into a technology brand — a genuine "this changed the category" piece of work. The current positioning around "intelligent brand systems for the intelligence age" is the latest pivot, and R/GA has earned the benefit of the doubt on reinvention.

What you get is an agency genuinely comfortable where brand, product and technology converge — a place that can design a system, not just a campaign. The honest note is that R/GA has weathered real ownership and restructuring turbulence in recent years, so the question is which version of R/GA you're buying. But the intellectual horsepower and the track record of being early are still real assets.

Specialties

Branding & IdentityAdvertisingDigital Product & UXMotion & FilmExperientialStrategy

At a glance

Careers & open roles

R/GA is currently hiring. See current openings on its careers page.

Frequently asked questions

Where is R/GA located?
R/GA is based in New York.
What does R/GA specialize in?
R/GA focuses on Branding & Identity, Advertising, Digital Product & UX, Motion & Film, Experiential and Strategy.
Is R/GA hiring?
Yes — R/GA has open roles listed on its careers page.

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