StrawberryFrog

New York, New York

About StrawberryFrog

Founded by Scott Goodson, StrawberryFrog built its reputation on movement marketing, the idea that the strongest brands organize people around a shared purpose rather than simply selling to them. Working out of New York with Walmart, Emirates, Infosys, and large healthcare systems, the agency pairs cultural strategy with advertising and brand transformation for enterprise clients.

Its strength is a clear strategic philosophy that gives campaigns a reason to exist beyond the product. The risk in purpose-led positioning is that it depends on a genuine organizational truth to anchor it, so the work is strongest when the client is willing to act on the movement, not just talk about it.

Specialties

StrategyAdvertising

At a glance

Notable clients

WalmartEmiratesInfosysTruistNorthwell Health

Awards & recognition

Ad Age Purpose-Led Agency of the Year 2024

Frequently asked questions

Where is StrawberryFrog located?
StrawberryFrog is based in New York.
What does StrawberryFrog specialize in?
StrawberryFrog focuses on Strategy and Advertising.
What brands has StrawberryFrog worked with?
StrawberryFrog's clients have included Walmart, Emirates, Infosys, Truist and Northwell Health.
Is StrawberryFrog hiring?
StrawberryFrog has no openings flagged in our latest review, but check its site for the current status.

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